by Clientis Fairy
February 4, 2025

How Small and Disadvantaged Businesses Can Compete without DEI

How Small Businesses Can Compete without DEI Small business owners that have typically won business through […]
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by Clientis Fairy
January 1, 2025

How to Identify Leads

A lead is a person with the budget, need, and authority to buy from you during […]
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by Clientis Fairy
December 31, 2024

How to Qualify Leads

Lead qualification is the process of determining whether a prospect has the demand, budget, and authority […]
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by Clientis Fairy
December 31, 2024

Death, Taxes and Sales

There is a trend away from using the term sales. We find the term unsavory. So, […]
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by Clientis Fairy
December 22, 2024

How to Create a Business Development Budget

Part of developing a business development strategy is setting aside the budget to carry it out.  […]
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by Clientis Fairy
December 12, 2024

How Buyer’s Buy

An understanding of the purchase cycle can help SMEs plan their outreach activity. In planned purchases […]
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by Clientis Fairy
November 10, 2024

6 Cures for Procrastination

Each fall, SMEs resolve to focus on business development in the coming year. Many complete detailed […]
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by Clientis Fairy
November 10, 2024

How to Get Your SMEs to Use Your CRM

Getting SMEs to adopt the firm’s CRM continues to be a business development challenge for professional […]
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